Filed under: Portable Audio

Rhapsody, the digital love-child of Real Networks and MTV, is best known for its DRM'd subscription music service. As such, the globe's population of sheep-white-earbudded, sidewalk zombies have been completely off limits to its charms. Until today. While its DRM'd subscription deals remain in place, Rhapsody is now offering unprotected MP3 downloads both on-line and via partners including Verizon's VCAST over-the-air service and Yahoo. We're talking 5 million DRM-free tracks (generally priced at $0.99 per song, $9.99 per album) from Indies and the four majors. Uniquely, all tracks can be previewed in full before downloading. Rhapsody VP, Neil Smith said, "We're no longer competing with the iPod, we're embracing it." Although Rhapsody's plans a $50 million marketing assault on iTunes with the help of MTV's TV networks. We're not DRM-free across the industry yet, but things are certainly moving in that direction.

[Via Reuters]

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